Jordan and Joe's
Branding
After feeling left out for so long, it was time I made the change I wanted to see.
Video games are an often-overlooked form of art and entertainment due to a reputation plagued by toxicity, violence, and hostility towards people who don’t fit into a specific set of qualities, like myself.
Jordan & Joe’s is a fictional video game store in Washington, D.C. that aims to provide an entry to video games to those who have historically been excluded from the community, with a focus on inviting illustrations.
